Quiksilver, the U.S. Surf and Skate clothing and apparel brand gets a brand new site choc full of video, blog, and other content from Quiksilver icons like Tony Hawk.
via creativity
Quiksilver, the U.S. Surf and Skate clothing and apparel brand gets a brand new site choc full of video, blog, and other content from Quiksilver icons like Tony Hawk.
via creativity
A redesign of The Sunday Times will launch this Sunday with a £3m marketing campaign featuring Peter O’Toole and a new slogan: “The Sunday Times. For all you are.”
via The Guardian
Pentagram designs the new identity for MillerCoors, the joint venture between miller and coors.
“The leadership at MillerCoors was positive about two things,” said Michael Bierut, who led the design effort. “One was that the value of the company is all about the power of the consumer brands. And the second is that no matter what happens in the future, the new company is going to remain focused on one thing: making beer.”
The redesigned gallon milk jug that’s been so far adopted by U.S. retailers Wal-Mart and Costco is, according to the Harold Tribune, “cheaper to ship and better for the environment.”
Cheaper, fresher milk with a container that is better for the environment? Sounds great, right? With a clunky design more prone to spillage, the short answer is ‘maybe’. Nonetheless, it is a step in the right direction for the environmentally conscious, even if it does take some practice to get a good pour.
Myspace.com puts up a new front with their anticipated redesign. Most notable are the cleaned up navigation area and upgraded search.
a classic refreshed: Strawberry Shortcake from American Greetings
Strawberry Shortcake is one of many beloved childhood fictional characters getting a makeover for the 21st century. Along with some magenta colored hair dye, Strawberry Shortcake had a facelift and tummy tuck.
“She is not the only aging fictional star to get a facelift. An unusually large number of classic characters for children are being freshened up and reintroduced — on store shelves, on the Internet and on television screens — as their corporate owners try to cater to parents’ nostalgia and children’s YouTube-era sensibilities. Adding momentum is a retail sector hoping to find refuge from a rough economy in the tried and true…If the classic characters look less stodgy, the companies hope, they will appeal not only to parents who remember them fondly, but also to children who might automatically be suspicious of toys their parents played with.”—The New York Times
Muriel Fahrione designed the original Strawberry Shortcake (and her cat Custard) in 1977 while working for the American Greetings card company.
I’m nostalgic and find this trend of reinventing classic characters a little sad. Mickey Mouse may be next in line for some tweaking.
High-end fashion designer, Balenciaga, launched its new e-commerce site last week, fully decked out in its faux flash, javascript style.
The launch campaign features actress, Jennifer Connelly.
According to interactive agency, Avenue A | Razorfish: “Under the direction of Nicolas Ghesquière, Balenciaga has defined the leading edge of fashion with its precise, futuristic and completely modern qualities. Our challenge was to create a shopping experience that reflected the brand’s philosophy, creating a sense of exclusivity and lack of commercialism.”
Michael Tagle, Creative Director
Dah-Rong Lee, Art Director
Simona Ternblom, Designer
Sara Syms, Designer
SiteIQ reviews the new intel.com as noteworthy for its use of “best practice.”
Reviewer Marty Gruhn (Practice Leader, Enterprise Systems, Professional Services) says that “from an online product marketing perspective, it’s a million miles ahead.”
According to interactive agency, Avenue A | Razorfish, the project began about 8 months ago in Sept. 2007 and had a roster of 34 team members to complete the site.
Travel site, Concierge.com, launches its redesign, shifting away from the red/white/blue pallette to a darker, more modern tone.
The last design (2006 - 2008) was done by CondéNet partner, Avenue A | Razorfish. The redesign was handled completely in-house by the CondéNet design team.
hardcover to paperback: After Dark by Haruki Murakami
In typical fashion, John Gall has redesigned Chip Kidd’s After Dark (Knopf) for the newly released Vintage paperback edition. The cover features a woman’s face, a common theme in past US paperback designs for Haruki Murakami. The dots on the cover are a holographic foil. To my knowledge this is the first Vintage edition of a Murakami title to utilize any special effects.
The UK fan site for Murakami, Exorcising-Ghosts, is a great resource and has quite a comprehenisve list of book reviews for After Dark, and thumbnails for the cover designs of most international editions for Murakami books.
Massimo Vignelli’s New York Subway Map: Tech: mensvogue.com
Massimo Vignelli has updated his 1972 New York Subway diagram map. Men’s Vogue is selling 500 limited-edition prints signed by Vignelli.
(via Gothamist)
“From the beginning, Murdoch had no intention of radically altering the appearance of the Journal, once known for its ink-dot black-and-white illustrations. The series of editorial and design changes introduced this week, and yet to come, are more evolutionary than revolutionary. Collectively, however, his modifications represent a shift more profound perhaps than any of the previous overhauls in the paper’s 119-year history, including its late-to-the-party introduction of photographs in the 1980s, to its redesign of the iconic front page in 2002. Under Murdoch, news stories on politics and national and international affairs may just as often dominate page one as the business pieces that have been its bread and butter. Along with the refocused front page, Murdoch is effectively relaunching the entire A section as a catchall for general news. As of Monday, the second section, Marketplace, becomes home to the Journal’s coverage of corporate America, while the third section, Money and Investing, remains the showcase for news of the financial markets and investing. A culture section is under development for a fall debut in the Journal’s weekend edition, and Murdoch has added a weekly sports page. The op-ed section, famous for its erudite and influential espousal of conservative ideology, will grow to three pages from two.”