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    Redesigns tagged “new launch

    iPhone     new launch     tv    
    Food Network launches its first iPhone app centered around its nighttime shows. Full episodes and clips stream over wifi and 3g with 6 shows at launch: The Next Iron Chef, Ace of Cakes, Chopped, Diners, Drive-Ins and Dives, The Next Food Network Star, and The Best Thing I Ever Ate.
The design was done in-house at Scripps Networks Digital with their Developer partner Rhythm New Media.

We’ve been waiting for the 2nd season of The Next Iron Chef, so this couldn’t have dropped at a better time.
Food Network fans will enjoy more features which include photos, an on-air programming guide, star ratings, and saving favorites.
Download on iTunes

Client: Food NetworkArt Director: Matt SungDeveloper Partner: Rhythm New MediaProject Managers: Reggie Valentine, Narisa Wild, Sunayana Bedi

    Food Network launches its first iPhone app centered around its nighttime shows. Full episodes and clips stream over wifi and 3g with 6 shows at launch: The Next Iron Chef, Ace of Cakes, Chopped, Diners, Drive-Ins and Dives, The Next Food Network Star, and The Best Thing I Ever Ate.

    The design was done in-house at Scripps Networks Digital with their Developer partner Rhythm New Media.

    food network nighttime iphone app

    We’ve been waiting for the 2nd season of The Next Iron Chef, so this couldn’t have dropped at a better time.

    Food Network fans will enjoy more features which include photos, an on-air programming guide, star ratings, and saving favorites.

    Download on iTunes

    food network nighttime iphone app
    food network nighttime iphone app

    food network nighttime iphone app
    Client: Food Network
    Art Director: Matt Sung
    Developer Partner: Rhythm New Media
    Project Managers: Reggie Valentine, Narisa Wild, Sunayana Bedi

    new launch     furniture    
    Food     packaging     new launch    
    New Strawberried Peanut Butter M&Ms are a throwback to Transformers 2.
via Candyblog

    New Strawberried Peanut Butter M&Ms are a throwback to Transformers 2.

    via Candyblog

    new launch     infographic    
    The redesign:related tumblarity keeps going down! Follow us on tumblr, and we just might start following you back (tumblr peer pressure much?).
karenh:

WTH is Tumblarity and why should I care? Couldn’t help but feeling bad for myself when I saw my “Tumblarity” go down over 100 points because I was enjoying my weekend instead of blogging religiously. Is this the intention? And how do Tumblr Groups get figured into this equation (with limited reasons for reblogging others)?
On a side note, once I fully understand the functionality, the new Tumblr stats Activity page looks really awesome and is designed well.

    The redesign:related tumblarity keeps going down! Follow us on tumblr, and we just might start following you back (tumblr peer pressure much?).

    karenh:

    WTH is Tumblarity and why should I care? Couldn’t help but feeling bad for myself when I saw my “Tumblarity” go down over 100 points because I was enjoying my weekend instead of blogging religiously. Is this the intention? And how do Tumblr Groups get figured into this equation (with limited reasons for reblogging others)?

    On a side note, once I fully understand the functionality, the new Tumblr stats Activity page looks really awesome and is designed well.

    new launch     website    
     Food2.com launches as a welcome addition to the Food Network family, taking an edgier approach to cooking and food. The focus is on a younger, hipper “Millenial” audience, which speaks to the overal design of the site.  Both branding and design work were done collaboratively with Method and Scripps Networks. In Method’s own words, “The goal of the project was to create an authentic and credible experience through which users can interact with various food-related content and each other.” The backend development was handled by KickApps.   Everything is intentionally a little rough around the edges, from the text rag to the diagonal line use.  The exclusive video series episodes have a short and sweet flavor, running under 5 minutes. Kelsey & Spike Cook has an interesting dynamic between two different personalities (you probably know Spike from Top Chef and Kelsey from Next Food Network Star).   One of the most unique parts of the site itself is the rich integration of Facebook Connect. Using your Facebook login you can quickly sign in, create a Food2 profile, and start uploading tips and recipes to share with friends. Comments allow you to upload photos and embed videos, which you can then also add to your facebook (if you want). Oh, and don’t forget to save your favorite stuff, all of which you can do without registration. According to KickApps, “For members this provides a seamless gateway between the two sites and their two communities, and for Food2 it leverages its members’ social graph to social cast activity on Facebook, thus driving traffic.”  UPDATE: Scenes from the launch party: 





 The chefs prepare some tasty (mini) mutton sliders Spike from Kelsey & Spike Cook

    Food2.com launches as a welcome addition to the Food Network family, taking an edgier approach to cooking and food. The focus is on a younger, hipper “Millenial” audience, which speaks to the overal design of the site. Both branding and design work were done collaboratively with Method and Scripps Networks. In Method’s own words, “The goal of the project was to create an authentic and credible experience through which users can interact with various food-related content and each other.” The backend development was handled by KickApps.


    Everything is intentionally a little rough around the edges, from the text rag to the diagonal line use.



    The exclusive video series episodes have a short and sweet flavor, running under 5 minutes. Kelsey & Spike Cook has an interesting dynamic between two different personalities (you probably know Spike from Top Chef and Kelsey from Next Food Network Star).

    One of the most unique parts of the site itself is the rich integration of Facebook Connect. Using your Facebook login you can quickly sign in, create a Food2 profile, and start uploading tips and recipes to share with friends. Comments allow you to upload photos and embed videos, which you can then also add to your facebook (if you want). Oh, and don’t forget to save your favorite stuff, all of which you can do without registration. According to KickApps, “For members this provides a seamless gateway between the two sites and their two communities, and for Food2 it leverages its members’ social graph to social cast activity on Facebook, thus driving traffic.”

    UPDATE: Scenes from the launch party:


    mutton sliders - food network kitchen - food2.com launch


    The chefs prepare some tasty (mini) mutton sliders


    spike from top chef now on food2.com from kelsey and spike
    Spike from Kelsey & Spike Cook