iTunes logo icon redesign
At the September 1, 2010 Apple Special Music Event, Steve Jobs unveils iTunes 10, complete with a redesign and implementation of the new social network Ping. Since CDs are less relevant these days, Apple decided it was time to revisit their original logo design for iTunes.
Of all the great announcements coming out of the presentation, we found this logo/icon redesign the least exciting.
update: The initial images we posted showed screen captures from Steve Jobs’ keynote presentation. The circle on the new logo looked elongated and not symmetrical. We thought it was a possibility it looked slightly off because of on-screen distortion. After we downloaded iTunes 10 we confirmed the the variation of the logo shown at the event was not a fully accurate representation and we removed the graphic. The above logo is taken directly from the application, not a blown out and distorted image from a presentation.
a revised look for Virgin Atlantic
Brand New shares insights from the Creative Director Michael Johnson
at Johnson Banks on the design process behind the tweaked aesthetics.
Cartoon Network rebranding and logo design tweak
(images and more via Brand New)
The new efforts also include a fresh new on-air animated promo designed by Brand New School seen below:
Girl Scouts of America logo redesign
You’ll need to look twice to notice the small but significant changes. The new version differs only slightly from the identity designed back in 1978 by Saul Bass.
“A Fresh Identity for the Girl Scouts of America: The world’s largest organization for girls gets a much-needed facelift.” (via Fast Company)
“Internet Gives BP a Snarky New Logo”
(article via Time, above Greenpeace contest logos via flickr)






