The controversial Tropicana redesign is rolling back to its previous design after an onslaught of negative feedback.
A tipster tells us that Pentagram principal, Paula Scher, states in her Facebook status update:
“Paula Scher thinks that the Tropicana recall will be the worst thing that happened to graphic design since focus testing.”
Unfortunately, we would have to agree.
(This is an update to an earlier post)
Update: Some great comments on Brand New
37 notes
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cheap-papers reblogged this from karenh
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nhmortgagebroker liked this
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flmortgagebroker liked this
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jennyd reblogged this from redesignrelated
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stickmob liked this
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lucylou reblogged this from karenh and added:
looked nicer, but c’mon… it’s about selling juice, not looking nice! And the Consumerist actually has kind of a valid...
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fletter liked this
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redflyer reblogged this from redesignrelated
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lightmycandle reblogged this from firefairy and added:
eh. old design was better ALTHOUGH i did like the new caps
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areyoudecent reblogged this from redesignrelated and added:
I found this pretty amusing. i noticed the new packaging in the delis around the city and was not impressed at all. I...
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firefairy reblogged this from imhappyjusttodancewithyou and added:
IT’S NOT EVEN THAT BAD. i like the new design.
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howthefuckdoyoukeepfindingthis liked this
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pasty reblogged this from redesignrelated and added:
Did I call this, or did I call this? Thank GOD.
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janieblue84 liked this
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dkong reblogged this from karenh and added:
new one, wahhhhh karenh:
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kristeng liked this
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slbrinkley reblogged this from karenh and added:
this makes me so sad. people can’t appreciate good design. i happen...new tropicana...
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outofhabit reblogged this from karenh
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karenh reblogged this from redesignrelated and added:
“Paula Scher thinks that the Tropicana recall will be the worst thing that happened to graphic design since focus...
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redesignrelated posted this
