The Good Housekeeping seal of approval redesign scraps the red, white, and blue stamp for a more elegant black and white mark.
“The thing about doing any kind of redesign of something that well known,” Ms. [Louise] Fili said, “is that you have to keep at least one element so people can make the leap. In this case it was the oval and the star, so not just the baby boomers would be able to recognize it.”
(Thanks, Nate)
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insp liked this
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fancybidet reblogged this from karenh and added:
The redesign is hot. HOT.
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karenh reblogged this from redesignrelated

![The Good Housekeeping seal of approval redesign scraps the red, white, and blue stamp for a more elegant black and white mark.
“The thing about doing any kind of redesign of something that well known,” Ms. [Louise] Fili said, “is that you have to keep at least one element so people can make the leap. In this case it was the oval and the star, so not just the baby boomers would be able to recognize it.”
(Thanks, Nate)](http://24.media.tumblr.com/fy0DnROyXj1hv97gmEuMd8tTo1_500.gif)