Pizza Hut restaurant chain redesigns their brand by taking out the “pizza” and only leaves “The Hut”
(via idsgn - thanks to a tip from skylar challand)
On a side note: Does anyone remember “BOOK IT”, the Pizza Hut reading promotion from back in the 80s? As children we loved an educational incentive to get some junk food, but in later years these kind of promotions gained more scrutiny. The program is still around, but we’re partial to the original logo and button design for the BOOK IT program. We get nostalgic when we remember the holographic one in particular. (image above found on prettylad)
