Coca-Cola and Pepsi continue to rely on nostalgia for throwback can designs. Did these iconic brands need so many redesigns through the last decade to stay fresh?
“People seriously love their cola cans. Yet Coca-Cola and Pepsi are always tinkering with their packaging…” —Gabriel Beltrone, via AdWeek

Coca-Cola and Pepsi continue to rely on nostalgia for throwback can designs. Did these iconic brands need so many redesigns through the last decade to stay fresh?

“People seriously love their cola cans. Yet Coca-Cola and Pepsi are always tinkering with their packaging…” —Gabriel Beltrone, via AdWeek

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    Coca-Cola and Pepsi continue to rely on nostalgia for throwback can designs. Did these iconic brands need so many...
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    hold it in my hand...collect them. lol
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