Redesign of the Louisiana state flag: an underappreciated undertaking?
After years of slight variations dating back to 1912 (and even earlier), the state of Louisiana unveils their new official state flag. The new design restores a “bleeding pelican,” and claims to be a more historically accurate version of the heraldic “Pelican in her piety.” We often take redesigns for granted, so it is very interesting to read about the legislative actions put in place to facilitate this official unfurling of a new state flag. The symbolism has lineage linking back to Christianity, which is also an aspect to take notice of for the year 2010.
“…The new design was required by a bill passed by Rep. Damon Baldone, D-Houma, during the 2006 legislative session based on the historical research of Joseph Louviere, a Houma student, which indicated the existing pelican seal did not have the bird tearing at its breast. Historical descriptions of the blue flag include the three drops of blood, described as a sign of the state’s willingness to sacrifice itself for its citizens. The design goes back to medieval times, when people believed pelicans fed chicks with their blood…” —via The Times-Picayune / Nola
Regardless of the disputed historical accuracy and religious ties, this version looks more refined and the line quality of the illustration gives the flag a more visually appealing face-lift.
Bruce Mau Design redesigns the Facebook profile page
“We invited Bruce Mau Design, a firm famous for its conceptual ambition, to reimagine what a Facebook page might be. To signal that they were aiming at more than a cosmetic redo, BMD’s design director Paddy Harrington and his team left many of Facebook’s graphic details intact…” —via The Washington Post

The Tron movie poster redesign is not so much a redesign as a modernization. Then again, who doesn’t enjoy a good throwback here and there.
Check out more of the trailers here.
Myspace.com redesign
Enough about the logo, new pictures are unveiled for the Myspace.com site redesign which is beginning to rollout.
“…There are big cosmetic changes too. Long criticized for cluttered, clunky home pages, MySpace is streamlining its design. It will show fewer ads, but place them more prominently. It also will have far fewer buttons and page templates. In a presentation, the company called it “cleaning up MySpace e-waste…””
—excerpted from Huffington Post article
Above is a Glee Topic Page featured on the relaunched Myspace.com.
The new iPhoto in iLife ‘11 apparently adds among a few things including letterpress card printing.
“Letterpress printing has officially gone mainstream…”
(via @designrelated)
Myspace logo redesign
At the Warm Gun Design conference, VP of User Experience, Mike Macadaan, presents the foundation of Myspace’s new branding approach.
“MySpace is a platform for people to be whatever they want, so we’ve decided to give them the space to do it.” —Mike Macadaan
What do you think? Our first thought is that the new logo framework has some potential to be visually fun.
Forbes takes note that Bobby Solomon (@KitsuneNoir) identified the font used in the new logo as a modified version of Akzidenz-Grotesk medium, not Helvetica as others assumed. How often does one see Forbes commenting on type selection? We all have logo redesign fever this week…
Below is a video from the presentation:
(more via “MySpace Unveils New, Artsy Logo” on TechCrunch)
update 10/10/10: In response to @KitsuneNoir and TechCrunch’s attempts at identifying the font, Erik Spiekermann writes via twitter: “AG has a curly y, as does Helvetica. It looks like Calibri.”
The Gap logo redesign
Gap Clothing stores has unveiled a new logo mark on their website this week. The new logo in sans serif Helvetica treatment is so removed from the iconic brand aesthetic of the past years. We were surprised to see such a drastic makeover. Perhaps the new design is trying to be a little reminiscent of the store’s logo from 1969? It would’ve been cool if the Gap brought back their retro roots and fully revived the old logo. Below is signage from the first Gap store which opened in the year 1969 in San Francisco.

Does anyone know the design firm behind the brand new logo? A quick Google search wasn’t too helpful this time around. If you have any additional knowledge behind the new approach or the brand’s design history we appreciate your notes.
update 10/6: We received a couple tips that Laird + Partners is the creative agency behind the Gap logo redesign, but this was not 100% clear based on the info on their company website.
update 10/7: The site IDSGN reports that as follow-up to the Gap logo redesign online saga, the Gap has released a statement on their Facebook indicating their plans to crowdsource a new logo.
“Thanks for everyone’s input on the new logo! We’ve had the same logo for 20+ years, and this is just one of the things we’re changing. We know this logo created a lot of buzz and we’re thrilled to see passionate debates unfolding! So much so we’re asking you to share your designs. We love our version, but we’d like to see other ideas. Stay tuned for details in the next few days on this crowd sourcing project.” —via The Gap on Facebook
Is this the outcome all of the haters were looking for? What implications does this scenario, along with the Tropicana fiasco last year, have for graphic design professionals?







