The Radial Fin Cup: a redesign concept for the coffee cup
“58 billion paper cups are thrown away - and are not recycled - every year. In a contest hosted by Jovoto, and partly sponsored by Starbucks and Core77, the Betacup project has the goal to find the best ideas to eliminate paper cup consumption. What could be a more sustainable alternative? This entry, by Miller Creative, solves this problem, in a realistic, manufacturable, and eco-friendly way…” —The Dieline
Guitar Hero: redesign of the guitars
“Guitar Hero: Warriors Of Rock brings with it brings with it more than just 90 new tracks and some additional game modes; it’ll include the biggest controller redesign since the original title in the franchise. And it’s axelicious…”
(via Gizmodo)
“Rebranding the License Plate: 4 Designers Clean Up Graphic Road Kill”
The above license plate design by Stefan Bucher is “color-coded to distinguish political leaning, a regional mark allows for “faster stereotyping,” and he adds a QR code for a touch of edgy technology.”
(via Fast Company)
The Evolution of the World Cup Ball
The New York Times has a nice interactive piece showing the history of the design for the World Cup soccer ball, dating back to 1930.
(via NYTimes.com)
“Startup Redesigns the Textbook”
(via GOOD, more via The Kno)
Fine Living Network rebrands as Cooking Channel:
On May 31st at 7:00am Eastern, Fine Living Network officially became Cooking Channel in a complete rebranding by Scripps Networks.
The new Cooking Channel logo was designed by Tröllback + Company along with the branding and broadcast graphics.
Find out more about the new Cooking Channel design here.
NIKE78: 78 sneaker redesigns by 78 different designers
Paul Jenkins, founder of Nike78, asked 78 designers to redesign a pair of Nike shoes. Talents including This is Studio, W+K Tokyo Lab, Andy Miller, and Jean Jullien participated in the challenge.
“…Presenting each participant with a 3D blank canvas, it is a unique design-sport crossover. 78 pairs of NIKE shoes have been distributed to creatives worldwide from multi-disciplined backgrounds featuring some of the most talented creative individuals, studios and other organisations…” —Nike78
There are some very interesting ideas in the newly launched NIKE78 online gallery. We paused at the designs by This is Studio, Wieden + Kennedy Tokyo Lab, Matthew Dent, and Erica Dorn. (shown above in order mentioned)
The culmination of the ambitious project will be part of an exhibition at the upcoming London Design Festival.
Below is a video behind the making of W+K Tokyo Lab’s reimagined pair of AIR Max 360, rebranded as ABUKU.
“Internet Gives BP a Snarky New Logo”
(article via Time, above Greenpeace contest logos via flickr)
The 8th Continent Soymilk packaging redesign makes us smile.
Brand New takes a look at the new “Shiny, Happy Soymilk” system designed by BBDO West, with cute illustrations by Ben Javens.
“…As you know, I don’t post a lot of packaging on Brand New, but this is beyond charming and, in terms of evolution, amazingly drastic…” —Armin Vit
MTA Subway Map redesign
“…Next month, the Metropolitan Transportation Authority will unveil a resized, recolored and simplified edition of the well-known map, its first overhaul in more than a decade. Manhattan will become taller, bulkier and 30 percent wider, to better display its spaghetti of subway lines. Staten Island, meanwhile, will shrink by half…”
—More Manhattan in New Subway Map | NYTimes.com
Take a look at “An Overhaul of an Underground Icon” where you can compare the new map side by side other versions through its history.
